Friday, 27 February 2015

Construction Schedule

Construction Schedule

Week 1-2: Front cover construction
Week 3-4: Contents page construction
Week 5-6: Feature article construction

Week 7: Final changes

Overall Ideas Statement

Overall Ideas Statement


The type of magazine I intend to make is a hip-hop and skateboarding magazine. I have chosen this because this is an area that I’m in to, I know a lot about the music, culture and lifestyle. I have a lot of friends that are also into this area which will help me construct the magazine. I have used magazines such as XXL and Thrasher Magazine for inspiration and aim to make a crossover of the two. Specifically there aren’t many, if any skating and hip-hop magazines. Because of this I feel that this is a new original product, tailored at a young male audience that is slightly rebellious and could be a successful product. 

Fonts and Colours Moodboard Analysis

Fonts and Colours Moodboard Analysis
                       

I have chosen the colour and fonts accordingly to my target audience, young males that are slightly rebellious. To fit that audience I have used aggressive, masculine fonts that you won’t see on magazines such as Q and NME, as opposed to conventional neater fonts seen on some magazines that can be classed as more feminine such as Vogue. I have seen this done on other magazines such as Thrasher magazine so I know that this will work. My magazine doesn’t need to conform to the simplistic styles as NME as it doesn’t have to appeal to the masses; it’s stylised and has a specific target audience. I have chosen bold strong colours, instead of soft pastille colours. Being as my targeted audience is slightly rebellious, challenging traditional conventions will appeal to them more than a magazine such as Empire magazine.

Thursday, 26 February 2015

Target Audience Moodboard Analysis

Target Audience Moodboard Analysis


Overall, if you look at my moodboard you will be able to tell that that is targeted at a young male audience that is slightly rebellious. Certain images such as the Nike, Thrasher and Instagram logos will tell you this. I have picked Supreme to be on my moodboard because Supreme is a clothing label that is marketed towards predominantly a young male audience, consisting mainly of skaters and hip-hop fans and is one of the biggest brands for this target audience. Social networking logos such as Twitter and Instagram have been put on to signify that it is for a younger audience as these are recognisable logos and the audience are up to speed with modern technologies. I have chosen to put Mac Miller’s Watching Movies With the Sound Off album cover on because this is the music that my specific audience will listen to.

Advertising Moodboard Analysis

Advertising Moodboard Analysis


Overall, if you look at my moodboard you will be able to tell that it is targeted at a young rebellious male audience. Brands and logos such as Nike SB, Vine and Fanta connote this. I have picked Domino’s Pizza because being a young audience, they’re probably going to eat a lot of pizza. I have picked HUF as one of my advertisers because HUF is one of the biggest skating street wear brands and the target audience is likely to wear HUF clothing. I have picked Netflix because the audience are likely to spend a lot of their time watching TV shows and films on Netflix. I have picked Soundcloud because this is a likely platform that readers are going to use to stream music without having to pay. I have picked the social network Vine because younger audiences are more likely to have Vine accounts.