Tuesday, 10 February 2015

College Questionnaire Analysis

College Questionnaire Analysis

From the results of our questionnaire we underwent I found out that 60% taking part in the questionnaire were females and 40% were male. 100% of people asked did not read the current college magazine, this clearly shows that the current product doesn’t reach its target audience. 50% want it for free, whereas the rest were willing to pay inbetween 50p and £1. Because of these results, I am going to test out selling the magazine for 50p. In terms of how often the magazine should be published, 45% of students said they would like it monthly, with the other 40% opting for an even split of either fortnightly or every half term. With these results, I am going to be releasing the magazine monthly.

We asked what students would like to see in the magazine, the most popular choices were film, music, events and competitions. Fashion, technology and sport were also popular. Going by these results, the magazine will include film, music, events and competitions on a regular basis. When asked what colours they would like to see on the cover of the magazine, people most frequently chose red, blue, green, black and white. Because of these results I am going to try out black, white and red as the main colours featured on the cover. Students said that the things they would like to see come with the magazine most are vouchers for things such as clothing and food, therefore I am going to throw in a few vouchers for outlets such as Subway and Top shop. 

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